Whether
by accident or by design, Bluffton is now the pretzel capital of Indiana. In 1954 as the
story goes, two men from Baltimore, Maryland set out for the Midwest in search of the
perfect spot for the first twisted pretzels west of Pennsylvania. A Midwest location was
desired for distribution purposes in order to be centrally located between several large
cities. Traveling from Decatur to Huntington, car trouble ensued. Checking the map and
discovering Bluffton only a few miles south of U.S. 224, the two soon found themselves in
Lawrence Goodin's garage on West Market Street in conversation with the civic minded
mechanic, the two men explained their mission and were soon led to Paul Bender, then
president of the Chamber of Commerce. He directed the two entrepreneurs to the the vacant Farnsworth building, once known as the Patton McCray building which was located on West
Washington Street just west of where Cline Lumber currently stands. The mix of building
location, and cooperative people must have impressed the two men because they chose to
settle there and establish the Duchess Pretzel Corporation. One of those men was President
of the company, Frank Elzy, and the other, Vice President and Sales Manager, Lorin L.
Mann, Sr. (Bill Mann's father).
In 1962, Duchess merged
with Bachman Foods of Reading, Pennsylvania. Bill Mann remained while Bill Huggins
subsequently parted the company to pursue other business ventures.
Suddenly, and from an
undetermined cause, fire swept the old 45,000 square foot building at 5:00 am on January
2, 1969 leveling it in 60 minutes. Soon after, the parent company decided to rebuild in
the Bluffton area. On April 1, 1969, ground was broken for the new plant on the north edge
of town. On September 5, 1970, the new facility constructed by James Jackson Company and
in full operation hosted an open house for Wells county. Visitors touring the $3 million,
75,000 square foot plant were impressed by the new facility lauded as the most automated
and sanitary bakery in the country at the time. Bachman operated in its new location until
the parent company decided to close its Bluffton plant on the fall of 1978.
At that point, Bill
Mann, who had been plant manager for several years, faced major career decisions. At 42
years of age with three children still at home, did he move to Bachman's Reading location,
secure in a managerial position, or knowing the void left by Bachman's exit from the
Midwest, did he endeavor to capitalize on the many customers left without service. In the
fall of 1978, with the instrumental return of William Huggins, the two formed a
partnership in Pretzels Incorporated. The decision had been made. One 50 foot oven was
assembled in a 12,000 square foot warehouse in Jasun Park at the south edge of town. With
a handful of employees including Lu Ann Garton and Barb Gray who are both still active in
the company, and a totally manual packing process, the business commenced. The first
pretzels ran off the line in the spring of 1979. Absent was the familiar click of the
automated pretzels twisters made obsolete by the much more efficient and trouble-free
extruding machines. Virtually all "twist" pretzels are now dye-cut with only a
handful of manufacturers still featuring the mechanical dinosaurs.
The original Pretzels
Inc. building was outgrown by 1980. Ground was broken for a new 28,000 square foot
structure just across the drive in Jasun Park where it is still located. Several building
additions have been made to that structure through the past few years to accommodate
production of a full array of pretzels: thins, sticks, rods and minis, as well as a
complete line of cheese snacks. Primarily a private label company, Pretzels introduced its
own brand names, "Will Yums" and "Harvest Road" in the mid-eighties. These successful product lines have led to nationwide distribution and into Canada. The
bulk of the plants production, however, remains within a 500-600 mile radius similar to
that of the Duchess Company's original market area in the late fifties.
The current operation
hosts a 206,000 square foot facility housing 6 pretzel ovens and 2 extruded lines. There are 250 employees operating the
highly automated, state-of-the-art bakeries. The high-precision, computerized machinery is
truly a tribute to technology. Pretzels Inc. continues to grow as both family's actively
participates in the deep rooted business. In 1988, William Mann II (Chip), and Bill
Huggins' son, Steve, joined the company after college graduation.
On Christmas Eve, 1997,
a fire destroyed a large portion of the manufacturing plant. In keeping with the spirit of
the company, the employees were kept on the payrolls while a new plant was built. The
plant was re-opened six months from the day of the fire.
Today, Pretzels Inc.,
thrives. Its fateful history is significant in Bluffton having become the Pretzel Capital
of the Midwest. All because, once upon a time, two men had car trouble.
Important Building dates for Pretzels Incorporated
1980 Original Building
1981 Warehouse Extension - North
1984 Oven Room Extension - West
1987 Carton Warehouse
1988 Oven Room Extended - South
1990-91 Extended Department to North and Warehouse
1992 Expansion to East - Oven Room and Packaging Room
1994 Carton Warehouse Extended
1997 Oven Room - East and Warehouse in North |